Events
Concept
Sometimes it will be required to identify -in different communication formats- our events, activities or happenings, for this purpose, we have defined a structure and correct endorsement of our own sub brands along with the Utel logo.
Structure
When using the Utel logo accompanied by a secondary title, respect the following visual and hierarchical order. Always prioritize our brand identity at the beginning.
Protection area
To ensure the presence of the logo and secondary title correctly, maintain the minimum recommended spacing for any of its uses.
Color
Use the following colors when you need to create an event graphic composition.
Compositions by length
The following rules of hierarchy, color and typographic distribution should be followed when creating an event graphic composition.
Permitted color applications
These are the color applications for events compositions that you should use when having a white or black background.
Events: collection
Below you will find a series of events compositions with different titles, the correct structure for logo and naming, as well as the color palette.
Event: descubre
This is the correct event composition for Utel Descubre. Find also the right color palette to be used.
and textures in digital and printed media.
Event: graduación
This is the correct event composition for Utel Graduación. Find also the right color palette to be used.
and textures in digital and printed media.
Event: talks
This is the correct event composition for Utel Talks. Find also the right color palette to be used.
and textures in digital and printed media.
Event: discovery day
This is the correct event composition for Utel Discovery Day. Find also the right color palette to be used.
and textures in digital and printed media.
Event: egresados online
This is the correct event composition for Utel Egresados Online. Find also the right color palette to be used.
and textures in digital and printed media.
Event: forum idear
This is the correct event composition for Utel Forum Idear. Find also the right color palette to be used.
and textures in digital and printed media.
Event: open house
This is the correct event composition for Utel Open House. Find also the right color palette to be used.
and textures in digital and printed media.
Event: foro internacional
This is the correct event composition for Utel Foro Internacional. Find also the right color palette to be used.
and textures in digital and printed media.
Visuals
Find below some examples of social media posts.
